Articles on: Integrations

Klaviyo Integration

Visit the Klaviyo Integration Page. You can also find it under Email & WhatsApp Marketing inside the Integrations page.

To enable the integration, you need to choose the primary selector, and get the public & private API key from your Klaviyo dashboard.

Primary Selector - This refers to the primary attribute used to map customers between Nector and Klaviyo. You can choose email.

Getting your public and private API keys


Login to your Klaviyo dashboard.
Visit this link to go to the API Keys page.
Under Private API Keys, create a new API key by click on the Private API Keys button.
Give any name to the API Key, and choose Grant applications full access for every API scope under Select Access Level. (See below screenshot for reference)




Click on the Create button in the top right.
Once the API Key is created, close it to come back to the previous page.
Copy the public & private key to the nector dashboard.




After entering the details, click on the Initialize button to enable the integration. Once it is enabled, you will see the below view.




Sending Events To Klaviyo



Events can be sent to Klaviyo when certain things happen on Nector. You can then setup automations on Klaviyo, which can be triggered when the event occurs on Nector. For example, when a customer is rewarded with wallet coins, an event can be sent to Klaviyo, which in turn will trigger an automation that sends an email to the customer.

Visit the Events Page on your Nector dashboard.

As the first step enable the events by toggling the status button on that page. After enabling you will see the below view.




Add new event


Now switch to the Send Events tab and click on the Create button, a popup will open

Now select the event on which you want to notify the external integration, also select the Klaviyo as the external integration that needs to be notified, and add any filters based on which event sending should be restricted

There are many events supported on nector. If you don't know which to choose, here are the two events that are most relevant and commonly used:

Wallet Coins Rewarded: This event will be sent whenever wallet coins are rewarded on nector.
Coupon Is Created: This event will be sent whenever a customer uses his wallet coins to get a discount/coupon code on nector.

For example,
To send an Wallet Reward Event to a Klaviyo whenever wallet coins are rewarded to a customer on nector, you would create the event as shown below.




Once you have entered all the details, click on the Create button in the popup.

Events can also be sent for other things like when a new customer is referred, for coin expiry notification, for review request, and more. To learn how to setup these events, look into those respective articles.

For a list of events and the data associated with each event, please refer this article for more info: https://nector.crisp.help/en/article/event-details-sent-to-external-integrations

After you are done setting up events to be sent to Klaviyo from Nector, you can create automations on Klaviyo in response to the Events. For this, visit your Klaviyo dashboard and set up the integration. Read the steps below:

Go to your Shopify admin page and click on Apps and search for Klaviyo and click on it, dashboard will open




From the Klaviyo Dashboard, click on Flows and then click on Create Flow




Click on Create From Scratch and enter the name of the Flow




Click on Select a trigger and then go to Your metrics, click on API, from there choose your desired trigger, in this example since we have created an event for wallet reward, we will be choosing the "walletreward_create" trigger.

Inorder to make the trigger available in your Klaviyo dashboard, a sample event needs to be sent from nector. This sample event can be sent to Klaviyo simply by adding some coins to an account on Nector. To reward coins manually refer to this article Manually reward coins to customers

If you would like to create Flows for a separate event, kindly contact the Nector team, by referring here




After that, drag and drop the Email from the side-menu into the flow.




Click on the email box and then set up the mail that is to be sent. You can write your own subject, content and also there is a list of basic templates you can choose from. You can also enable some filters to send only to specific customers.




Finally click on Review and turn on and then Turn On




Your flow will be successfully set as Live.


Updated on: 11/04/2024

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